Editorial Design

Publication DesignPublication Design
Publication Redesign Project

Skills: creative direction, hands-on design, strategy, conceptual development

For this project I functioned as both creative director and lead designer. The project was a collaborative effort with a task force including representatives from Sg2’s thought leadership, writers, editors and marketing team.

Lora Andresen | Editorial DesignLora Andresen | Editorial Design
Cover Design

Skills: creative direction (concepts, layout and photo shoot), hands-on design, photography

Ideas generated for a magazine app about vintage/antique collecting.

Newsletters | Newsletter Design
Newsletters

Skills: creative direction, some hands-on design, conceptualizing covers and illustrations, printing

I’ve been a hands-on designer as well as a creative director overseeing a team of designers on a variety of newsletters, from 2/c syndicated to 4/c custom magazines.

Publications | Publication Design
Publications

Skills: creative direction, some hands-on design, conceptualizing, printing

With a wide variety of publication types produced within the organization,  design considerations included product/topic differentiation, designing for style of reporting (in-depth vs snapshot) and determining the aesthetics of topic series, all the while maintaining the appearance of an overarching brand family.

WTF | What's the Fact?Think-You-Know-It slideContracts-are-sexy-and-we-know-it
Humor

I enjoy using humor in presentations whenever possible, which isn’t always, but I definitely look for opportunities. These are a few slides I’ve created and managed to slip past the gates.